Monthly Archives: August 2009

Different Ways To Build Links!

I just wanted to point out an extremely good resource for building different kinds of links to your website. This is one of the more comprehensive posts on link building.

If you read and understand the concepts here, you can guarantee a good amount of incoming links to your website.

Read it here: Link building methods

Do Automated Links Help At All..

I have lately come across many self-proclaimed “SEO-friendly” link building companies which are openly selling thousands of links to their customers. And the bad part is, I can see people actually buying into their schemes in order to get that coveted “1st page rankings” which they almost never get.

The problem is simple: Selling everyone links from the same pages makes it very easy for Google (and other search engines) to spot foul-play. Think about it, if you were presented with a “Resources” page linking out to 1000 different websites with their keywords in there, you would definitely know that the links are automated.

Sure, companies which provide users with automated links will benefit the user to a small extent in the beginning, but their Page Rank (and the ability to transfer link juice) will soon be burned to the ground by Google.

So if you want “10,000 links to your website for only $29.99”, make sure you use an older website as an experiment. Newer websites with less content and less inbound links are more likely to get penalized by such automated links.

And if you are wondering whether inbound links can hurt you, the answer is yes. Newer websites are more prone to getting penalized. Authority websites can play risky and still get away with it.

The lesson to learn here is: If you are doing un-natural link building, make sure you leave no traces. Also, if you are automating link building, try using an already established website for that purpose.

You should try going for SEO companies which do not give you a quick fix to your search engine rankings. It is those companies who know SEO best.

Is The SEO Game Getting A Little Difficult?

I have been checking Google`s progress with rankings and it appears that Google is clamping down on various loopholes very quickly. For example, 3 years ago, it was fairly easy to rank in the top 5 for a competitive keyword if you submitted to a couple of directories, paid for automated links and stuffed your keywords into your title tags.

Now, with the recent developments, all those easy fixes are going fast. With Google Caffeine, as far as my research goes, it is fairly difficult to rank at the top unless your website is aged, trusted and has quality content.

This might mean a huge problem for SEO specialists who sell quick fixes. Any automated bought links will quickly be neutralized by the new Google algorithm (and the target websites might even get penalized).

Google is trying its best to make sure that any absurd returns from algorithmic manipulation of search results are kept to a minimum.

This might mean that ranking high for new websites will be more difficult. This also suggests a strengthening position for old and trusted websites.

As far as I understand, the key to rank high in Google Caffeine is to:

1. Undertake marketing and SEO techniques which cannot be replicated by the masses. This puts an end to automated software, link farms and automated links.

2. Give enough time for your website to age and gain trust. Maybe buying a reputable aged domain name might help.

3. Get more content on-site. Pay more writers to publish interesting, related content on your website.

4. Get high quality links from websites which arent known to sell links.

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