Monthly Archives: December 2011

5 Mistakes Many New Bloggers Make

BloggingWhether you are blogging in order to improve your SEO efforts or you are blogging in order to make money from blogging, there are certain things that you simply must do if you want to be successful at it. Here are five common mistakes new bloggers make which are relatively easy to fix:

Choosing an Aggressive Schedule

Not everyone has the time to write up four 1,000 word blog posts per day. That’s a lot of work and it’s not likely that most of us can handle it. However, many bloggers start off gung ho and decide they’re going to do just that. They may even manage to do one or two days like this, but it eventually drops to two a day and then one a day, then one a week and eventually to nothing at all.

Instead, simply choose a realistic blogging schedule that you can stick with. If it’s once a day, then great – do once a day. If it’s every other day, do that. If it’s once a week, do once a week. The key here is to focus on doing what you can do and being consistent about it.

Trying to Be Perfect

No, you don’t want to have lots of obvious grammatical and spelling mistakes in your blog. If you aren’t able to write good quality English, then you should probably hire someone to write your blog for you. However, at the same time, this isn’t War and Peace and you aren’t trying to write your Magnum Opus here.

Simply get your ideas out in a clear, concise manner and make sure you do get them out – one of the biggest mistakes bloggers make is wasting time agonizing over every word they write and they end up not publishing anything at all.

Trying to Cover Too Many Topics

Presumably, your goal with your blog is to make money. Whether it’s to make money by supporting your website or it’s to make money with affiliate products, the fact is that your blog shouldn’t try to be all things to all people. You aren’t writing a daily newspaper here. You’re writing a blog. That means that you need to be focused. Have a single core area of focus and then a handful of subtopics (for example, making money online with topics on marketing, SEO, affiliate programs, etc.).

Not Having a Mailing List

I can’t stress this enough – no matter what your business is, no matter the reason that you run a blog, having a mailing list is essential to making money online. The money truly is in the list, so be sure to set up a mailing list as soon as possible when you get your blog up and running. Don’t wait to do it until you’re popular. You’ll be leaving potential customers blowing in the wind.

Thinking That it’s Easy

Finally, the single biggest mistake most new bloggers make is that they think that successful blogging is easy. It’s not. Writing a blog and making money from it, or generating traffic to your website from it is hard work. It takes commitment and the ability to work through every problem without ever giving up. If you can’t handle that, then hire someone else to handle your blog for you. Otherwise, you’ll never make any money from it.

Can A Massive Email List Really Make You Millions?

Massive email listIf you just want a short answer to the question above, the answer is no – a massive email list all by itself will not make you millions. You need to do something with the email list to make your millions. Moreover, your email list needs to be a useful email list to make you those millions and you need to pitch things correctly. However, if you do all that, then you can make good money (though millions may be a bit of an exaggeration – here’s what you need to know):

Yes, the Money Is In the List

I’ve repeated this mantra quite often – the money really is in the list. If you want to make money online, the best way to do it is with a quality mailing list where people are hearing from you on a regular basis and know that you have good stuff to offer them for sale. My guru, John Chow turns over half a million dollars a year because he has built a massive email list. That said, there are caveats:

The List Needs to Be High Quality

You can buy an email list from some unscrupulous list brokers for as little as $200. These lists will have thousands or even millions of email addresses on them. However, those same lists will also be basically worthless. The reason is really quite simple – the lists have been scraped. This means that they were created by harvesting email addresses from websites. These kinds of lists are not only worthless but can actually hurt you because you can be sued for spreading spam.

On the other hand, if you take the time to build yourself a list of people who actually make purchases (this is done by giving things away, though you can get them to pay something by offering a freebie with a shipping charge), then these people will make you money.

You Need to Keep Your List Happy

The Internet marketer who spams his email list with constant junk mail offering a gazillion different meaningless and worthless products is the internet marketer who is constantly struggling to make a living. That’s because they have a very high turnover rate on their email lists and people tend to tune them out and mark the emails as spam.

A smart internet marketer will send out useful information to their email lists and share things which are actually worthwhile. This gets people to actually open the emails they receive and makes them more receptive to making purchases from you, thus making you your millions.

You Need a Good Pitch

Finally, pay close attention to how you market to your mailing list. Do split testing to see which messages convert best and which subject lines actually get opened. Don’t be afraid to mix things up a bit and be sure to include a call to action in order to get your customers to make a purchase from your email list. Then you’ll see that you are able to make your millions…

Can You Use Software to Game YouTube Views?

YouTube video

The question shouldn’t be whether you can use software to game your YouTube views. The answer is a definite yes – it’s very easy to use software to game your YouTube views. The real question however is whether or not you can get away with doing so. And that sadly is a definite no – if you try to use software to game your YouTube views, it will likely be detected and at best, your videos will not get credit for the views. At worst, they could be deleted. Here’s what you need to know:

Why You’d Want to Game Your Views

Let’s start with the obvious. Why would you want to game your YouTube video views to begin with? After all, isn’t the goal to actually get people to look at your videos? Well, there are two issues surrounding this.

You’ll Get a Wider Audience

First and foremost, popular videos on YouTube will be shown to a wider audience and may even go viral, reaching the front page of the website. This means more traffic for you and that means that you have an incentive to game the numbers.

Popularity Breeds Popularity

The second reason you may want to do this is that popularity breeds popularity. I mentioned a while back when discussing buying Facebook likes that the reason to do is to make your page look more popular so that real people will “like” it. The same thing could be said here – you may want to game the system and have it sowing 10,000 views already so that people will think it’s worth looking at even if you didn’t get any benefits from YouTube.

Why It Doesn’t Work

The problem is that Google’s engineers (remember that Google owns YouTube) aren’t stupid and they have programmed their system to look for patterns where people abuse the system by creating fake views. It’s also in the terms of service that you cannot use methods which would not be possible for human beings to use to up your view numbers. When they do detect this, they reserve the right to suspend your videos and or to remove your ranking numbers.

The Google Bowling Issue

Now the thing is, while I haven’t seen it specifically mentioned anywhere, I’m going to guess that Google wouldn’t actually suspend your videos for doing this for one simple reason – Google Bowling. Google Bowling refers to the practice of deliberately putting up junk links for your competition to get them delisted as spammers.

A similar process can easily be employed on YouTube to get people’s account suspended or delisted so I don’t believe Google would actually remove videos and or penalize you. More likely, just like with the junk links, the views will simply be ignored and may even be reduced accordingly.

A Legit Way to Boost Your Views

Now if you want to boost your YouTube video views legitimately, there are ways to do it which won’t necessarily drive traffic but which will be fine as far as the Google filters are concerned. You can set up a job at Amazon Mechanical Turk to pay people to view your videos and pay anywhere from 1-10 cents for each view.

I’m really not sure how you verify this and it could get expensive pretty quickly if you want to hit 10,000 views (especially if you go with the more valuable offers to make it happen faster), but this would be fine with Google’s filters and would also show thousands of different IP addresses viewing your videos, meaning that you won’t be accused of using software to game your YouTube views.

by EricHammer, on       7 comments