Comment posted on An Anatomy of Google’s Ranking Algorithm by singapore-seo-guy
I am surprised the mention of stickness was left out, surely bounce rate would be important to determine, but I suppose not every other site is measured on Google Analytics
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5 comments ↓
I am surprised the mention of stickness was left out, surely bounce rate would be important to determine, but I suppose not every other site is measured on Google Analytics
@singapore-seo-guy I would have to disagree on that one. Even though every website does not use Analytics, Google (and possibly other search engines) are putting a lot of weight on what the bounce rate is and how much the visitors like the website in question. I have found it very helpful to ensure that my websites feature interesting content. That way, the bounce rate is reduced and the rankings do not suffer.
A site’s download speed should be included somewhere. I’m not sure if it fits with #1, but Google’s definitely letting webmasters know that it’s important to have fast, clean sites.
That makes sense. In fact I remember reading somewhere that webpage loading time will be taking into account in the future, which boils down to this: If you have a horribly slow loading page, you can expect your rankings to decrease.
great post
I believe the speed of your site and the bounce rate should have been included in your chart, but then there are so many elements of SEO that your chart could go on and on forever.