Comment posted on 10 Hilarious Things A Typical SEO Company Will Tell You! by Steve Morris SEO Doncaster
I disagree with you on point 3 some nofollow links do count and they do help your rankings. Plus it also helps your link profile to look natural.
see the nofollow experiment
oh and on point 2 about directory submission they may not help a lot or anywhere near as much as a few years ago, but they do have a place in a link building plan.
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I don’t agree with your No. 5. you won’t get penalized if a crappy site or black hat site or link farm site link to you if you don’t link to them in return. If so, everybody would hurt their competitors…
I disagree with you on point 3 some nofollow links do count and they do help your rankings. Plus it also helps your link profile to look natural.
see the nofollow experiment
oh and on point 2 about directory submission they may not help a lot or anywhere near as much as a few years ago, but they do have a place in a link building plan.
Nevertheless people will still rush out and buy cheap SEO “solutions” instead of paying what it takes (not that some SEO’s are not masters at pushing the price limit). People will tend to believe something they want to believe. Here, buy this SEO Pill……
You are right that 2 way links don’t work as well as they used to. That is because, at first, any link had value. Then, quality links had more value. So while mindless reciprocal links gained popularity, they lost value. NOT because they are 2 way links … but because they had no real value anyway coming from pages with nothing but more links for content.
That’s also where the myth came from regarding too many links per page. Not from the links. But from the low value of a page of meaningless links.
Good post with some good points but I think you are generalizing a bit too much with some of your points. Having nofollows is helpful to SEO as far as link quantity is concerned. Not that you should be farming links but link quantity, along with high quality links, is still a factor in the algorithms.
Thank you for the article, it proved a good read and it’s good of you to let people know about some of these so called ‘SEO Companies’ who make ridiculous claims.
It is clear just by looking at the majority of their own websites that they don’t even have the most basic knowledge of SEO right such as title tags and structure.
Yes link building is vitally important but SEO isn’t just about directory submissions and, it’s certainly no quick fix 100% guarantee either. It’s an ongoing process and you don’t suddenly just stop doing it.